Hello everyone. I confess I am a shameless Candy Crush addict! I have no idea exactly how long I’ve been playing, but it’s been approximately 5 years and as I write this, I’m on level 1792! Yikes!
I used to play ALL the time, but, as you can imagine, it started to severely interfere with my job. You know, the one that pays the bills. If I got paid for playing Candy Crush I’d probably be a millionaire by now, or at the very least I would have received an award for being one of the most loyal players. Now, I play in the morning with my morning coffee, at lunch time, in the evenings after supper, last thing at night before I go to sleep and any time when I need to kill some time. One thing I have never done, is pay for boosters. I can’t say I wasn’t tempted when I first started playing, but money was tight in those days and the thought of spending what little money I had on something so frivolous, filled me with horror. Soon after that I learned that the Candy Crush gods were making $1 million a day. Horrors! One million dollars. Per day. I’m definitely in the wrong business. I read somewhere that it’s now approximately $1.7 million per day. Not bad for a day’s work. I’m glad I’m not contributing to making them rich.
Since I consider myself a seasoned Candy Crush player/addict, here’s what I’ve learned:
It takes approximately 4 minutes per life – so approximately 20 minutes per 5 lives. That meant that I could eat my lunch and play candy crush in the half hour I was given for lunch and still carry on a conversation with my fellow lunch buddies. This also comes in very handy when you’re waiting for anything – in the doctor’s office, the bus, your kids, etc. However, putting a limit on how much you can play at any given time means you can never be completely satiated when playing and always leaves you wanting more. And by not letting you play, the game actually becomes even more rewarding when you are let back into Candyland. This is also how Candy Crush makes its money, letting you buy back into the game if you’re willing to purchase extra lives.
Don’t ever pay for boosters (or lives). EVER. At one point the Candy Crush gods gave me a whole bunch of gold bars and boosters for free. I used the gold bars mainly to get myself instantly to the next episode, instead of waiting for friends to help me out or wait out the 72 hours. After I had passed a certain amount of levels (I’m not sure exactly when), the Candy Crush gods just waved me through to the next episode without having to ask friends, wait 72 hours or pay. Perfect! But I found that when I used the boosters they gave me, they were always placed by the Candy Crush gods in a place in my game that was almost impossible to use. Either that or they would make it so that the only move I could make was to use the booster, thereby depriving me of choosing the perfect time to use that booster myself. Very sneaky and very frustrating.
It seems there’s very little strategy involved in playing this game. Most of it seems to reply on pure luck. My theory is that your success is dependent on the array of colours you have randomly been given by the Candy Crush gods, rather than your swiping skills. The impression that we are in control of the game is key to its addictive nature. The Candy Crush gods have set it up in such a way as to part you from your hard-earned money. If you play a level long enough and get nowhere, they know that you’re bound to get frustrated and eager to get to the next level, so chances are, you’ll buy a booster or two (or more). The boosters allow us to believe they are affecting the outcome of the game. I can count on one hand the amount of times this has happened. These instances are rare. When it’s time to ‘win,’ you’ll notice that no matter what you do (or don’t do), everything comes together and you win – no strategy required.
Hard levels are not hard – they are booriiing. A hard level is just another way of dragging out the level so that you’ll cave and pay for boosters. There have been many times when I’ve pressed the stop button lest I fall asleep. I get a message to say that I’ll lose a life. HellOooo, I’m going to lose that life anyway!
The helpful hints aren’t really that helpful most of the time. In fact, sometimes they’re downright detrimental to my game. I have found many other moves that would help me, er, win.
Armed with this knowledge, I still play. Why? Well, as I said, I’m addicted. It’s a good way to kill time, and I’m probably doing it instead of smoking – which I gave up doing 3 years ago.
While there have been a couple of bizarre stories about mums forgetting to pick up their kids from school because they couldn’t stop playing the game, for the most part Candy Crush is harmless. You don’t ever have to pay if you don’t want to, and theoretically you can stop anytime you want.